If you are a leader, CEO, entrepreneur or change agent in a mission-driven organization, you will probably have experienced the difficulties in enrolling your staff to be as excited about your mission as you are.

As leadership within your company, like many others, you have run up against the lack of mission alignment within your organization.  In fact, I know some leaders who are losing sleep at night, wondering why their employees aren’t as as passionate (and engaged) as they are.

You already know that getting your employees excited and aligned with your company’s mission can directly impact your bottom line, so you know how important this alignment step is.

In my M.O.V.E. the Mission^TM Model, “M” stands for Mission Alignment.  In my 12 years as M.O.V.E. the Mission^TM Mentor working with CEOs, NGOs and non-profits, I’ve learned that Mission Alignment is the starting point.  This first piece of my model helps align all processes and engage every employee to further your mission.  It’s not just important, it’s vital to expanding your global reach and impact.

Maybe this is you…

You come into work each morning, full of anticipation for the day.  Your mission drives your every action.  Flowing from this is a clear vision of where you want to take your company, realizing its full potential to help your audience, customers, community, region, or possibly global solution.  Everything you’ve done and created has led you to this point in your life.

You have led your organization to this very moment.  Yet as you look around at your employees – now many of whom may be working remote – if you’re lucky, your staff appears to be fairly attentive.  But you feel a gap between your passionate vision of a potentially amazing future, compared to your employees who are unmotivated and not fully engaged… You look into their faces and you see ‘it’s another day at the office, can’t wait for my paycheck’.

Your employees simply aren’t as animated about your company’s mission as you are.

I’ve had conversations with CEO’s and leadership over the years about this exact problem.  Some leaders even feel they’ve done everything possible to inspire company-wide enthusiasm around their mission yet yielded no different results.

Mission Alignment

This is happening because you’ve never stopped to fully align, then engage staff in the mission, or have the wrong staff.  If you want to have everyone around you be just as excited about your mission as you are, it starts with alignment.  Mission Alignment is the first part of my M.O.V.E. the Mission^TM Model.

It could be that you’re not inspiring enough, which is why you can’t get the alignment and engagement you have been striving for.

In working with mission-driven organizations, we begin by getting you aligned and the mission aligned to where it’s exciting and inspiring first.  Then you can engage the staff.  It will fall apart if you don’t take this first step.

If you are an organization that is wanting to become more inspiring and motivating for your staff to work for, and have them fully aligned and engaged in your mission, please contact me, or schedule a Discovery call.